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Celia.poncelin a déplacé la page Utilisateur:Celia.poncelin/Brouillon vers Marie-Christine Subot
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#REDIRECTION [[Marie-Christine Subot]]
'''<u>Concept</u>'''


Heuritech is a SaaS solution that provides fashion, luxury, beauty<ref>{{Lien web|langue=English|auteur1=Jessica Binns|titre=Heuritech to Bring Fashion Analytics Prowess to Beauty With New Funding|url=https://sourcingjournal.com/topics/technology/heuritech-fashion-analytics-ai-series-a-funding-beauty-luxury-instagram-167222/|site=sourcingjournal.com|périodique=|date=SEPTEMBER 3, 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref> and sportswear brands, a vision of theirs market<ref name=":0">{{Lien web|langue=English|auteur1=Mimosa Spencer|titre=Heuritech Enters New Development Phase With Industry Backers|url=https://wwd.com/business-news/technology/heuritech-enters-development-phase-with-industry-backers-1203249726/|site=wwd.com|périodique=|date=September 2, 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>. Using artificial intelligence (AI) to translate real-world images shared on social media (instagram and Weibo<ref name=":1">{{Lien web|langue=|auteur1=Ludmilla Intravaia|titre="LA CROSS-FERTILISATION TECH ET MODE FAIT LA FORCE D’HEURITECH"|url=https://boudoirnumerique.com/modebeaute/2019/9/5/la-cross-fertilisation-tech-et-mode-fait-la-force-dheuritech|site=boudoirnumerique.com|périodique=|date=5 Septembre 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>) into insights<ref name=":2">{{Lien web|langue=English|auteur1=Jeb Su|titre=ShopTalk: Heuritech Uses Artificial Intelligence To Predict Fashion Trends From Millions Of Images|url=https://www.forbes.com/sites/jeanbaptiste/2018/03/20/shoptalk-heuritech-uses-artificial-intelligence-to-predict-fashion-trends-from-millions-of-images/#6bf250292a90|site=forbes.com|périodique=|date=Mar 20, 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref>, Heuritech support brands to forecast demand and trends and produce more sustainably.<ref>{{Lien web|langue=|auteur1=Ludmilla Intravaia|titre="L’IA PEUT CONTRIBUER AU CERCLE VERTUEUX DE LA MODE DURABLE"|url=https://boudoirnumerique.com/modebeaute/2019/9/5/w3yng465fhwf4ekywpvlh6k76qefj6|site=boudoirnumerique.com|périodique=|date=5 Septembre 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>

Heuritech is helping fashion company to reduce their waste: producing only what is likely to be sold.<ref name=":3">{{Lien web|langue=English|auteur1=|titre=Can artificial intelligence predict the future of fashion?|url=https://www.bbc.com/news/av/technology-46104433/can-artificial-intelligence-predict-the-future-of-fashion|site=bbc.com|périodique=|date=08 Nov 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref> By predicting trends 3, 6, 9 or 12 months before they happen<ref name=":1" />, they help brands adapt their design and better plan their merchandise mix.<ref name=":2" /> The data is used by product developers, marketers, purchasers, and merchandisers to help them with their design decisions.<ref name=":4">{{Lien web|langue=English|auteur1=CHRIS O'BRIEN|titre=Heuritech raises $4.4 million for AI that uncovers what’s hot in fashion and beauty|url=https://venturebeat.com/2019/09/03/heuritech-raises-4-4-million-for-ai-to-discover-whats-hot-in-fashion-and-beauty/|site=venturebeat.com|périodique=|date=SEPTEMBER 3, 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>


This AI can detect colour, styles, textures, brands,shapes<ref name=":3" /> by scanning 3 million images per day<ref name=":0" />: 2000 attributes can be detected in an image<ref name=":5">{{Lien web|langue=English|auteur1=Molshree Vaid|titre=French Startup Heuritech Wants To Help Fashion Brands Make Clothes That Customers Want|url=https://fashnerd.com/2019/01/french-startup-heuritech-wants-to-help-fashion-brands-make-clothes-that-customers-want/|site=fashnerd.com|périodique=|date=Jan 9, 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref> and 4000 trends have been detected by the solution since its creation.<ref>{{Lien web|langue=chinese|auteur1=|titre=首届LVMH创新大奖得主Heuritech完成A轮融资|url=https://xw.qq.com/cmsid/20190904A0PE5N00|site=xw.qq.com|périodique=|date=09-04|consulté le={{safesubst:Aujourd'hui}}}}</ref> The technology used are visual recognition<ref name=":6">{{Lien web|langue=English|auteur1=Courtesy|titre=Can Paris Grow Its Fashion-Tech Game?|url=https://www.businessoffashion.com/articles/professional/can-paris-grow-its-fashion-tech-game|site=businessoffashion.com|périodique=|date=SEPTEMBER 25, 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref>, algorithms<ref name=":4" />, and computer vision<ref name=":5" />, a technology that extract informations from images and videos.


The company works with Louis Vuitton, Dior,<ref name=":2" /><ref name=":6" />, Paco Rabanne, Adidas, Kontoor Brands<ref name=":0" /> and Fashion Cube<ref name=":7">{{Lien web|langue=Français|auteur1=DEBORAH LOYE|titre=Heuritech lève 4 millions d'euros et ouvre aux Etats-Unis|url=https://business.lesechos.fr/entrepreneurs/financer-sa-creation/0601793247806-heuritech-reve-en-format-xxl-en-ouvrant-aux-etats-unis-331310.php|site=business.lesechos.fr|périodique=|date=02/09/19|consulté le={{safesubst:Aujourd'hui}}}}</ref>.

"Not only can we see our products in these images, but we can identify trends, with people posting, and understand more about how our products are appearing in the wild and how people are using them to build their own identities."<ref name=":8">{{Lien web|langue=English|auteur1=Mimosa Spencer|titre=Robots to Star in France’s Viva Tech Fair|url=https://wwd.com/business-news/technology/robots-frances-viva-tech-fair-1202563678/|site=wwd.com|périodique=|date=February 14, 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref> said Ian Rogers, Chief Digital Officer at LVMH<ref>{{Lien web|langue=English|auteur1=Ruonan Zheng|titre=LVMH Digital Czar on China, Sales and the New Definitions of Luxury|url=https://jingdaily.com/lvmh-digital-china-sales-the-new-definitions-of-luxury/|site=jingdaily.com|périodique=|date=November 14, 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref>, about Heuritech's services.


'''<u>History</u>'''

Heuritech was created in 2013 by 2 AI PHDs, Tony Pinville and Charles Ollion<ref name=":0" />, initially looking to solve problems in the financial field.<ref name=":5" /> During the first three years, they focused on finding use cases for the tools on various fields (finance, agriculture, mailing)<ref name=":1" />. They specialized themselves in 2016 into fashion and luxury markets.<ref name=":4" /><ref>{{Lien web|langue=|auteur1=Cécilia Di Quinzo|titre=Heuritech, société d'intelligence artificielle appliquée à la mode, lève 4 millions d'euros|url=http://www.strategies.fr/culture-tech/4033464w/heuritech-societe-dintelligence-artificielle-appliquee-la-mode-leve-4-millions-deuros.html|site=strategies.fr|périodique=|date=6 Septembre 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>

November 2016: Seed investment of 1.1 million euros <ref name=":2" />

2017: launch of the product analytics platform<ref name=":4" />

September 2019: $4 million series A with the following investors: venture capital funds Serena and Elaia, Jimmy Choo CEO Pierre Denis and Coralie de Fontenay (former Cartier executive)<ref name=":0" /><ref name=":4" />

2019: new market trend platform<ref name=":1" />

2019: the company has 40 employees<ref name=":4" />

2020: new offices in New York<ref name=":7" /> and Singapour<ref>{{Lien web|langue=|auteur1=Maxence Fabrion|titre=Heuritech lève 4 millions d’euros pour détecter avant l’heure les tendances de la mode et du luxe|url=https://www.frenchweb.fr/heuritech-leve-4-millions-deuros-pour-detecter-avant-lheure-les-tendances-de-la-mode-et-du-luxe/373313|site=frenchweb.fr|périodique=|date=2 Septembre 2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>


'''<u>Distinction</u>'''

- LVMH Innovation award in 2017<ref name=":5" /><ref name=":8" />

- ReMode Fashion Awards "Best AI Solution" in 2018<ref>{{Lien web|langue=English|auteur1=|titre=ReMode’s Debut Year Brings Together Over 1,000 Attendees: Celebrates Leaders in Sustainability and Innovation With Inaugural ReMode Fashion Awards|url=https://www.globenewswire.com/news-release/2018/11/20/1654728/0/en/ReMode-s-Debut-Year-Brings-Together-Over-1-000-Attendees-Celebrates-Leaders-in-Sustainability-and-Innovation-With-Inaugural-ReMode-Fashion-Awards.html|site=globenewswire.com|périodique=|date=November 20, 2018|consulté le={{safesubst:Aujourd'hui}}}}</ref>

- Tony Pinville, win the Young Leaders Program of the French-American Foundation in June 2019<ref>{{Lien web|langue=|auteur1=|titre=This Year’s Young Leaders|url=https://frenchamerican.org/young-leaders/this-year-young-leaders/|site=frenchamerican.org|périodique=|date=2019|consulté le={{safesubst:Aujourd'hui}}}}</ref>

Version du 17 septembre 2019 à 14:01

Concept


Heuritech is a SaaS solution that provides fashion, luxury, beauty[1] and sportswear brands, a vision of theirs market[2]. Using artificial intelligence (AI) to translate real-world images shared on social media (instagram and Weibo[3]) into insights[4], Heuritech support brands to forecast demand and trends and produce more sustainably.[5]

Heuritech is helping fashion company to reduce their waste: producing only what is likely to be sold.[6] By predicting trends 3, 6, 9 or 12 months before they happen[3], they help brands adapt their design and better plan their merchandise mix.[4] The data is used by product developers, marketers, purchasers, and merchandisers to help them with their design decisions.[7]


This AI can detect colour, styles, textures, brands,shapes[6] by scanning 3 million images per day[2]: 2000 attributes can be detected in an image[8] and 4000 trends have been detected by the solution since its creation.[9] The technology used are visual recognition[10], algorithms[7], and computer vision[8], a technology that extract informations from images and videos.


The company works with Louis Vuitton, Dior,[4][10], Paco Rabanne, Adidas, Kontoor Brands[2] and Fashion Cube[11].

"Not only can we see our products in these images, but we can identify trends, with people posting, and understand more about how our products are appearing in the wild and how people are using them to build their own identities."[12] said Ian Rogers, Chief Digital Officer at LVMH[13], about Heuritech's services.


History

Heuritech was created in 2013 by 2 AI PHDs, Tony Pinville and Charles Ollion[2], initially looking to solve problems in the financial field.[8] During the first three years, they focused on finding use cases for the tools on various fields (finance, agriculture, mailing)[3]. They specialized themselves in 2016 into fashion and luxury markets.[7][14]

November 2016: Seed investment of 1.1 million euros [4]

2017: launch of the product analytics platform[7]

September 2019: $4 million series A with the following investors: venture capital funds Serena and Elaia, Jimmy Choo CEO Pierre Denis and Coralie de Fontenay (former Cartier executive)[2][7]

2019: new market trend platform[3]

2019: the company has 40 employees[7]

2020: new offices in New York[11] and Singapour[15]


Distinction

- LVMH Innovation award in 2017[8][12]

- ReMode Fashion Awards "Best AI Solution" in 2018[16]

- Tony Pinville, win the Young Leaders Program of the French-American Foundation in June 2019[17]

  1. ↑ (en) Jessica Binns, « Heuritech to Bring Fashion Analytics Prowess to Beauty With New Funding », sur sourcingjournal.com, (consulté le )
  2. ↑ a b c d et e (en) Mimosa Spencer, « Heuritech Enters New Development Phase With Industry Backers », sur wwd.com, (consulté le )
  3. ↑ a b c et d Ludmilla Intravaia, « "LA CROSS-FERTILISATION TECH ET MODE FAIT LA FORCE D’HEURITECH" », sur boudoirnumerique.com, (consulté le )
  4. ↑ a b c et d (en) Jeb Su, « ShopTalk: Heuritech Uses Artificial Intelligence To Predict Fashion Trends From Millions Of Images », sur forbes.com, (consulté le )
  5. ↑ Ludmilla Intravaia, « "L’IA PEUT CONTRIBUER AU CERCLE VERTUEUX DE LA MODE DURABLE" », sur boudoirnumerique.com, (consulté le )
  6. ↑ a et b (en) « Can artificial intelligence predict the future of fashion? », sur bbc.com, (consulté le )
  7. ↑ a b c d e et f (en) CHRIS O'BRIEN, « Heuritech raises $4.4 million for AI that uncovers what’s hot in fashion and beauty », sur venturebeat.com, (consulté le )
  8. ↑ a b c et d (en) Molshree Vaid, « French Startup Heuritech Wants To Help Fashion Brands Make Clothes That Customers Want », sur fashnerd.com, (consulté le )
  9. ↑ (zh) « 首届LVMH创新大奖得主Heuritech完成A轮融资 », sur xw.qq.com,‎ (consulté le )
  10. ↑ a et b (en) Courtesy, « Can Paris Grow Its Fashion-Tech Game? », sur businessoffashion.com, (consulté le )
  11. ↑ a et b DEBORAH LOYE, « Heuritech lève 4 millions d'euros et ouvre aux Etats-Unis », sur business.lesechos.fr, (consulté le )
  12. ↑ a et b (en) Mimosa Spencer, « Robots to Star in France’s Viva Tech Fair », sur wwd.com, (consulté le )
  13. ↑ (en) Ruonan Zheng, « LVMH Digital Czar on China, Sales and the New Definitions of Luxury », sur jingdaily.com, (consulté le )
  14. ↑ Cécilia Di Quinzo, « Heuritech, société d'intelligence artificielle appliquée à la mode, lève 4 millions d'euros », sur strategies.fr, (consulté le )
  15. ↑ Maxence Fabrion, « Heuritech lève 4 millions d’euros pour détecter avant l’heure les tendances de la mode et du luxe », sur frenchweb.fr, (consulté le )
  16. ↑ (en) « ReMode’s Debut Year Brings Together Over 1,000 Attendees: Celebrates Leaders in Sustainability and Innovation With Inaugural ReMode Fashion Awards », sur globenewswire.com, (consulté le )
  17. ↑ « This Year’s Young Leaders », sur frenchamerican.org, (consulté le )
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